There is a huge difference when you talk about local SEO. For one, local SEO is all about target market, specifically focusing on geography and how keywords should function together with location. This way, local clients and customers can find a specific business in their area by through search engines. By specifically optimizing a geographical keyword or list of keywords, local business can also compete and get a lot of possible market online.
Local SEO may just be a new term in SEO, but this already has established a lot of websites targeting business locally. As compared to SEO in general, local SEO is all about target keywords with geography as the modifier. The keywords for local SEO should be related to your business, product or service. Examples would be “Florida tattoo parlors” or “Miami dress shops”.
